I love live events. After months (ok, weeks) of planning, you inevitably find yourself at that starting line. The familiar knot of anticipation, adrenaline, and overwhelming satisfaction that you made it here. It’s what makes the long days, sleepless nights and thirty versions of a revised agenda worth it. So what happens when your audience are no longer in the room with you? When your speakers are dotted around the globe? When your meeting is virtual? Does that knot cease to exist? In short – no! And is the journey you take to get there different? Probably not. Here’s why.